What is the main reason for using demi-permanent hair color?

Demi-permanent hair color is primarily used to enhance natural hair color. It offers a subtle way to enrich and improve the existing tone without making significant alterations. This type of color usually provides a boost of vibrancy and depth by adding gloss and shine, making the hair appear healthier and more radiant.

Additionally, demi-permanent color contains no ammonia or only a very low level of it, which means it can deposit color while also allowing for a more natural-looking finish. It blends well with the natural hair, making it ideal for those who want to refresh their look rather than undergo drastic changes.

While demi-permanent dyes can cover gray hair to some extent and offer a more natural presence, their primary purpose is not to entirely eliminate gray or achieve a definitive shift in color. This means that they are not typically used for lightening hair significantly or making radical changes, focusing instead on enhancement and natural-looking results.